The Ultimate Waxperience

We spent a lot of time researching, concepting and developing this campaign. Our aim was to convert waxing consumers to Waxaway from another brand by highlighting our points of difference, rather than switch a shaving consumer over to waxing.

These differences include:

• Our salon quality formulas and ingredients do not cause irritations, unlike other waxes
• Made by Professional Beauty Therapists
• We’re Australian made and owned
• We offer a solution for every body

Watch our NEW! TV Commercial 

Included in this campaign is:

• National TV advertising 15 & 30 second ads positioned across a selection of highly rated channels during prime time programs
• Digital advertising
• Sampling
• Cross promotion with Bump eRaiser